Assembly

Warsaw Towers

‘Discover the next chapter’ was an awareness campaign for CA IMMO used to relaunch a classic building in the heart of Warsaw and reposition it at the premium end of the office market.

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Breathing new life into a classic

Old books were branded and send out as invites for a launch event to spark interest over the refurbishment and repositioning of the building.

The campaign spanned all media platforms and helped change perception in the market place.

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